Branding: Patuu

Branding Design, 2023

Patuu is a pet lifestyle brand. Which offer pet products such as clothing, accessories, and everyday items.

The inspiration behind the name Patuu comes from the com- bination of the word 'Pat' and the letter 'UU.' The repeated letters 'UU' represent the bond between pets and us. Through the act of patting, we build connection with them and use it to express and receive love from both sides.

We start from the details of pet and human life, focusing on creating stylish lifestyle products with a strong emphasis on functionality and comfort. Our goal is to establish an aesthetic of life shared between pets and humans, further deepening the emotional connection between each other.

Website: https://patuu.shop/




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